DIGIRENT - Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand
Kellie A. McElhaney
[PDF.yc54] DIGIRENT - Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand Rating: 3.74 (481 Votes)
Just Good Business: The Kellie A. McElhaney epub Just Good Business: The Kellie A. McElhaney pdf download Just Good Business: The Kellie A. McElhaney pdf file Just Good Business: The Kellie A. McElhaney audiobook Just Good Business: The Kellie A. McElhaney book review Just Good Business: The Kellie A. McElhaney summary | #4387684 in Books | 2012-12-28 | 2012-12-28 | Format: Large Print | Original language:English | PDF # 1 | 10.00 x.73 x7.75l,1.37 | File type: PDF | 320 pages||4 of 4 people found the following review helpful.| Gets right to the alignment and value aspect of CSR|By Paul A. King|McEleheney doesn't waste any time getting right into the meat of her business-minded approach to corporate social responsibility and sustainability. Just Good Business is a roadmap for any size organization to shorten the learning curve when engaging in CSR efforts. There are plenty of good-intentioned corpor|From the Publisher|Praise from the Publisher for Just Good Business |"Kellie's book offers a practical and visionary approach to CSR in business. She is passionate and insightful and a brilliant communicator. This book will be invaluable in showing busi
A lot of CSR is out there in the business world, but not a lot of it is effective, strategic, high-impact CSR. By the time you finish reading this book, you'll understand that creating a CSR strategy and a CSR program is only half the job. The other half is creating your CSR story and branding, and publicizing it regularly and widely. Of the effective, strategic CSR that is out there in the business world, very little of it is effectively communicated. With this book you...
You easily download any file type for your gadget.Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand | Kellie A. McElhaney.Not only was the story interesting, engaging and relatable, it also teaches lessons.
